In the automobile business it is usually between 5 and 7 years.
Are you asking, ‘What does that have to do with me?’ The short answer is everything. The long answer is that unless you are thinking ahead and coming up with new ideas on a regular basis your business or industry is falling behind.
I can’t tell you what to do, but I can ask you this question;
Do you want to be first with new ideas or do you want to be playing catch-up all the time?
As business is all about marketing or innovation, this blog will highlight marketing and give you insights as to how you can become a more innovative marketer. I will give you tips on how to achieve this by first defining who you are, then establish, attract and persuade prospective clients.
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