Perhaps this story about paying in advance will give you a smile.
A motorist, driving by a Texas ranch, hit and killed a calf that was crossing the road. The driver went to the owner of the calf and explained what had happened. He then asked what the animal was worth.
"Oh, about $200 today," said the rancher. "But in six years it would have been worth $900. So $900 is what I'm out."
The motorist sat down and wrote out a check and handed it to the farmer.
The motorist said "Here is the check for $900. It's postdated for six years from now."
As business is all about marketing or innovation, this blog will highlight marketing and give you insights as to how you can become a more innovative marketer. I will give you tips on how to achieve this by first defining who you are, then establish, attract and persuade prospective clients.
Wednesday, June 6, 2012
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