This is part of an article from the ‘Canadian’ Globe and Mail Published Saturday, Apr. 23, 2011.
It stated that “Business has also been brisk for Leith, the 24-year-old illustrator who has moved more than 5,000 of her limited-edition hand-screen printed barf bags at £3 each since February. The Carlisle, England native says that she came up with the idea after friends bemoaned the excessive media coverage of William and Middleton back in November, when their engagement was announced. “Throne up,” the bags read. “Sick Bag. Keep this handy on April 29th 2011.”
Depending on who you are this is either tacky or enjoyable. I am not going to express my opinion, although I will say this marketing has great timing.
Is there a way you can time the marketing of a new product or service you offer to coincide with a prominent event?
No comments:
Post a Comment