Monday, July 18, 2011

This is a window of opportunity are you taking advantage of it?


This window of opportunity is every time someone comes to your store/office.

The other day I was in an art gallery store in a different city. As my daughter and I walked in the store a lady approached us and asked the most wonderful question. Her question was; “Have you been in our store before?” Our answer was ‘no’, which gave her permission to tell us all about the store and the artists who did the work.

If our answer had been ‘yes’, I am sure she would have just rephrased her answer to reinforce what the store was all about and how good the artists were.

How can you use this idea in your business?

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